Paper 1.1 continues Facebook’s evolution on mobile | Digital Trends

http://www.digitaltrends.com Sat, 19 Apr 2014 10:51:35 GMT

Facebook has pushed out a substantial update to its Paper iOS app as it continues to tweak the social experience it provides on mobile devices. Paper 1.1 adds in some of the features that were missing first time around while …

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Exclusive App Deals; Facebook’s Mobile Ad Network Emerges

http://www.adexchanger.com Tue, 22 Apr 2014 04:03:52 GMT

This move brings Facebook into the arena with Google’s AdMob network, and Twitter is not far behind with app install ads of its own. Yet recent news of deepening location data could make Facebook’s mobile ad network more …

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Why U.S. Carriers Are Struggling In the Mobile Ads Business

http://adage.com Mon, 21 Apr 2014 13:00:00 GMT

Carriers can identify cell phone owners with far more granular detail — within fifty feet of the exact location — than the big mobile ad players, Google and Facebook, can, said Akshay Sharma, research director of Carrier Network Infrastructure at Gartner Research. But so far, the … Mari Melguizo, an AT&T spokesperson, said AdWorks is currently focusing on digital advertising on its own web properties and has no plans to revive its digital platforms. “We are exploring …

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